History of Food Trucks & What You Need to Know Entering Into This Market

Many people don’t know it but food trucks have been around for quite some time; decades before the 21st century boom in Los Angeles, California. What started with a lone Korean barbecue truck in 2008 has transformed into a very popular and profitable food trend that even popular travel guides like Zagat are raving about. It was the current recession that brought about the awareness and support that food truck entrepreneurs are capitalizing on today. With plenty of highly-qualified and internationally-trained chefs shunned from the confines of traditional restaurant kitchens, more flavorful foods are finding their way into the streets. It is quite interesting that food trucks were launched into the limelight just as the economy started flailing. Even restaurateurs who found it difficult and intimidating to invest in new restaurants given the economic situation were convinced that the food truck concept was an excellent opportunity. New restaurants were turned into mobile canteens that were able to reach more customers not only because of quality food offerings but also because of the significantly inexpensive prices being charged for a gourmet experience. As more food trucks entered the scene, smartphones and social media were also on their way up the popular trend ladder. Food truck owners were able to take advantage of highly-affordable social media marketing. They were able to make themselves known in the competitive market without burning holes into their wallets. They were also able to get the word out with such efficiency that people are already lining up long before they reached their destination for the day. What started with tweets on Twitter became updates on Facebook and now, even Instagram. For those who are keen on investing in their very own food trucks, it should be known that one’s success on the road is not only dependent on active marketing and delicious food offerings. There is more than meets the eye when it comes to this business. More so, there is more that goes into a food truck than just a stove and some ingredients. When you outfit a commercial food truck for business, you can compare it to designing a kitchen for a swanky new restaurant. Given that a food truck offers a limited amount of space, you need a customized layout for the prepping stations and cooking equipment. This is where Prime Design Food Trucks can lend their expertise. The ultimate goal of Prime Design Food Trucks is to provide you with the best and most effective design solution for your food truck. Every design is customized to suit your specific needs and every inch of the truck is utilized for maximum success. Aside from the build, the company goes the extra mile by liaising with building, fire, and health departments to ensure that your food truck is up to the latest standards in terms of government, zoning, and code compliance. You should definitely choose Prime Design Food Trucks to help you create your dream truck because they are a leading force in the industry with years of experience and admirable skills when it comes to successfully configuring any size of truck into a highly-capable street food machine. There are different sections that you should consider when it comes to your food truck. There should be ample space for food preparation and cooking but storage and serving areas should also be considered as main priorities. The best way to go about the initial planning stages is to identify what functions you need the truck’s equipment to satisfy. Will the food be prepped elsewhere? Will the truck serve cook-to-order meals? Do you only need a place for reheating? These are some of the questions that need answers. These are some of the questions we ask when we are designing your food truck kitchen.

The following blog post History of Food Trucks & What You Need to Know Entering Into This Market was originally published to PrimeDesignFoodTrucks